Full Job Description
Join Amazon as a Digital Content Strategist in Spartanburg, SC
Amazon, a global leader in e-commerce and cloud computing, is seeking a highly talented and results-oriented Digital Content Strategist to join our dynamic team in Spartanburg, South Carolina. In this exciting position, you will play a critical role in shaping our digital narrative and enhancing our brand presence across multiple online platforms.
About Us
At Amazon, we are committed to customer obsession. We believe that our customers deserve the best, and we are dedicated to providing them with a seamless and engaging online experience. Our Spartanburg location is integral to our commitment to delivering innovative products and services to our customers worldwide. Join us and be a part of a diverse, inclusive, and collaborative environment where you can truly make an impact.
The Role
As a Digital Content Strategist, you will be responsible for developing, implementing, and managing digital content strategies that drive engagement, increase brand awareness, and ultimately contribute to our business goals. You will work closely with cross-functional teams, including marketing, product management, and design, to create compelling content that resonates with our target audience.
Your Key Responsibilities:
- Develop and execute comprehensive digital content strategies aligned with Amazon's brand objectives and target audience.
- Conduct thorough market research to identify content opportunities and competitive benchmarks.
- Create and curate high-quality, engaging content for various digital platforms, including social media, email, website, and mobile apps.
- Collaborate with graphic designers, videographers, and other creative professionals to produce visually appealing content.
- Analyze and report on content performance metrics, making data-driven recommendations for improvements.
- Optimize content for SEO, ensuring maximum visibility and accessibility across all digital channels.
- Stay current with digital marketing trends, algorithms, and best practices to keep Amazon at the forefront of innovation.
- Develop and maintain content calendars to ensure the timely delivery of relevant and valuable content.
- Facilitate training and workshops for team members on digital content strategies, tools, and technologies.
- Engage with our online community, responding to customer inquiries and feedback promptly.
Who You Are
We are looking for a visionary and analytical Digital Content Strategist who understands the nuances of digital communication and can harness the power of content to drive engagement. You possess a blend of creativity, strategic thinking, and data analytics that enables you to craft compelling narratives that resonate with our audience.
Qualifications:
- A Bachelor's degree in Marketing, Communications, Media, or a related field; a Master’s degree is a plus.
- Proven experience (3+ years) in digital content strategy, preferably in a fast-paced tech environment.
- Strong understanding of SEO best practices and analytics tools (Google Analytics, SEMrush, etc.).
- Excellent writing and editing skills, with the ability to adapt tone and style for different audiences.
- Familiarity with content management systems (WordPress, Drupal, etc.) and digital marketing tools (Hootsuite, Mailchimp, etc.).
- Exceptional project management skills, with the ability to prioritize and manage multiple projects simultaneously.
- A team player with outstanding interpersonal skills and the ability to collaborate across departments.
- Passion for technology and keeping up with trends and changes in digital marketing.
Why Amazon?
At Amazon, we believe in honoring our employees by fostering a culture of innovation, inclusion, and opportunity. As a Digital Content Strategist, you will have access to numerous benefits, including:
- Competitive salary and performance-based bonuses.
- Comprehensive health, dental, and vision insurance plans.
- Paid time off and flexible work arrangements to enhance your work-life balance.
- Robust retirement savings plan with company matching.
- Continuous learning and development opportunities to advance your career.
- Employee discounts on Amazon products and services.
Location
This position is based in Spartanburg, SC. Spartanburg offers a vibrant community with a rich cultural heritage, affordable living, and a variety of outdoor activities. Enjoy proximity to beautiful parks, recreational areas, and thriving downtown attractions.
How to Apply
If you are ready to take your digital content strategy career to the next level and make a meaningful contribution at Amazon, we would love to hear from you. Please submit your application, including your resume and a cover letter that outlines why you are the perfect fit for the Digital Content Strategist position.
Join us in creating unforgettable experiences for customers across the globe. Your journey with Amazon begins here; apply now!
Equal Opportunity Employer
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We encourage applications from individuals of all backgrounds and walks of life.
Take the leap into a future filled with opportunities and innovations. Become a driving force in shaping Amazon's digital landscape today!